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                        <h1 class="page-title">Call For Papers</h1>
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                                        <h3 class="main-heading">THEME: ADVANCES IN BUSINESS AND MANAGEMENT IN FLUID WORD</h3>
                                        <h3 class="main-heading">Sub- Themes of the conference includes</h3>
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                                    <p>This conference intends to invite prospective academicians and practitioners to present their original work in the form of conceptual and empirical papers that fit into the theme of the conference.</p>
                                    <p>Sub- Themes of the conference includes</p>
                                    
                                    <h3>Finance & Accounting  &  Taxation</h3>
                                    <p>Asset allocation and Investment management, Asset Pricing, Behavioural Finance , Corporate 
finance, Capital structure and dividend policy, Credit risk and portfolio management, Crowd 
Funding, Entrepreneurial Finance, Financial Accounting Standards & IFRS, Financial 
Analytics, Financial Inclusion, Financial Markets, Management Accounting, Mergers, 
Acquisitions,  and  Corporate Restructuring,  Money  markets,  Derivatives  market  &  Market 
microstructure,  Mutual  Funds,  Real  Estate  Investment  Trusts,  Venture  Capital  Financing, 
Audit & Assurance, ESG reporting, Transition Finance, Biodiversity Accounting and Green 
taxes.</p>
   <h3>International Business</h3>
   <p>Foreign  exchange  reserves,  Foreign  exchange  services,  Currency  Regimes,  WTO,  World  Bank  and 
IMF, Trade Blocks, International Trade & Tariffs, International business laws, Impact of Ethics and 
CSR  on  MNCs,  Foreign  exchange  markets,  Role  of  government  in  international  trade, 
Localization  or  Adaptation:  Which  is  the  best  Internationalization  Strategy?,  Understanding 
the  international  IT  market  and  industry,  Globalization  yesterday  and  today:  what  is  the 
difference?</p>
<h3>Banking & Insurance</h3>
<p>Financial  Inclusion,  Rise  of  Cryptocurrency  –  Bitcoin,  Ethereum  etc.,  Banking  2.0  3.0, 
Managing Personal Finances, Peer to peer lending, Financial Engineering, Islamic Banking, 
Microfinance,  Banking  Bankruptcy,  Risk  Management  in  Banks,  SME  Finance,  Insurance 
and other services.</p>
<h3>Marketing</h3>
<p>Consumer  Behaviour  during  new  normal,  Reviving  Indian  Rural Markets,  Leadership  in 
Product  Management,  Innovation  in  Marketing  of  Services,  Steering  Brands,  Customer 
Experience  and  CRM,  Trends  in  Retailing,  Disruptive  changes  in  distribution  of  goods, 
Sustainable Agricultural marketing, Era of Adaptive Industrial Marketing, Marketing 4.0 and 
Innovation and Marketing Performance in MSMEs.</p>
<h3>Human Resource</h3>
<p>HR Practices during new normal, Employee Engagement, Virtual  team management, Work 
From  Home  during  new  normal,  Data  Driven  HR,  Evolving  role  of  HR  Business  Partner, 
Employee  Experience,  Managing  Performance,  Learning  and Development  opportunities, 
Industry  4.0  and  HR  Technological  advancements,  Emerging  roles  of  HR  and  MSME  HR 
Landscape. </p>
<h3>Tourism and Hospitality </h3>
<p>Tourism’s  contribution to global trade and economic growth, Improving tourism 
competitiveness,  Promoting  sustainable  tourism  development,  Advancing  tourism’s 
contribution to poverty reduction and development, Creating synergies  and partnership across 
tourism  sectors,  Smart  and  innovative  tourism  development,  Tourism  and  climate  change, 
Community  involvement  in  tourism  development,  Tourism  and  urban  planning,  Tourism 
planning and regional development, Niche tourism, Equality, gender and diversity issues in 
tourism organizations, Organizational theory and tourism research. </p>
<h3>Entrepreneurship & Innovation </h3>
<p>Enterprise  Sustainability  and  Growth  Barriers,  Gender-  Technology  and  Entrepreneurship, 
Social Enterprises in the 21st Century, Managing Organizational Change amidst Uncertainty, 
Innovation and Creativity in the Entrepreneurial Lifecycle (Start-up, Growth, and 
Corporatization), Design Thinking for Sustainable Entrepreneurship, Government and 
Entrepreneurship: Partnerships, Support, and Regulation, Experience Sharing: Learning from 
Failures and Successes. </p>
<h3>Artificial Intelligence</h3>
<p>E-Commerce,  The  Digital  Revolution:  Entrepreneurial  Risks  and  Opportunities,  Digital 
Technology Influences, Digital Entrepreneurship outside the Service Sector, Digital Platforms 
and/or Sustainability in Rural Entrepreneurship, The Digital Revolution and Socio-economic 
Change,  The  Entrepreneur  and  the  Enterprise  in  the  Digital  Era  and  Market  Intelligence 
through Analytics.</p>
<h3>Impact of Covid-19 on Business and Management</h3>
<p>Changing  role  of  Financial  Institutions:  Impact,  Strategies,  and  Challenges;  Impact  on 
Performance  and  efficiency  of  Financial  Institutions,  Effect  on  Supply  Chain  and  Logistics 
Management,  Rehabilitation  of  Small  Business  and  MSME  Sector,  Impact  on  Investment 
Portfolios,  Role  of  HR  during  and  post  COVID-19,  Role  of  E  Commerce  and  E  Business, 
Reimaging Marketing during Covid-19. </p>
<p style="background: #211e3b;color: #ffc107;"><strong><i>Papers conforming to the overall theme of the conference but not mentioned in topics above 
are also welcome.</i> </strong></p>

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